Social Networking Beyond The Dogma: Let's Make Some Money
The application of social networking and social media technologies ultimately should help your business work better. How do you set goals, create campaigns, and execute cost effectively?
Jim Benson runs the collaboration consultancy Modus Cooperandi. He enjoys helping people create the least cost tools that achieve the greatest gain. Jim has over 20 years experience in community creation, technology application, social psychology, management and leadership His passions are thinking, talking and eating. He blogs about all three, as well as social software, at http://ourfounder.typepad.com.